The Whatcom Family YMCA is a medium size association with plans to update their website design and features. We partnered with their Web Team to research the online experiences and vision of members, staff and the community. Utilizing the YMCA’s existing Constant Contact account, we crafted questions and developed online surveys for the three segments. We also interviewed other Pacific Northwest YMCA associations about their recent website updates. After analyzing responses, we were able to provide crucial information for making informed decisions about the new website. Our report used data visualization to clearly convey survey results and highlight feature requests. The report along with our consultation helped secure a substantial website grant for 2018.